097 Building Your Brand: 6 Key Sections to Optimize on LinkedIn

Ep.-097

Download file | Play in new window | January 17, 2024

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Does your LinkedIn profile truly reflect who you are and what you stand for? Your LinkedIn profile isn’t just a great space to represent your brand message, but it’s also an effective networking tool.

In this episode of the She Leads Now Podcast, Sabine discusses the power of LinkedIn in building relationships and how to optimize your LinkedIn profile. S She shares how she leveraged LinkedIn to launch her business after leaving corporate and relocating to a brand new city and state. Listen in for insights on how to strategically and professionally fine-tune the six key sections of your LinkedIn profile, ensuring they speak volumes about your brand.

Key Take-Aways:
  • She Leads Network: Invitation ambitious women to be part of this mastermind community.
  • Leveraging LinkedIn for meaningful relationships when starting over in your career or business.
  • Optimizing the six key sections of your LinkedIn profile to maximize opportunities.
  • Enhance your LinkedIn profile to effectively convey your brand message.

What You Will Learn in This Episode:
  • [04:35] The LinkedIn statistics and how the platform can benefit your career or business.
  • [06:57] How Sabine leveraged LinkedIn to network while transitioning from a corporate career on the East Coast to entrepreneurship in San Diego.
  • [12:38] Understanding the power of networking and the importance of leveraging LinkedIn to support your goals.
  • [14:54] How to optimize the banner photo of your LinkedIn profile to let people know who you are and what you’re about. 
  • [16:02] The importance of adding a profile photo to increase your visits, plus tips on how to optimize it. 
  • [18:53] How to utilize the header space, make it eye-catching, and use keywords for you to appear in search results.
  • [20:16] How to creatively communicate your brand message in the About section while keeping it professional.
  • [21:23] How to leverage the experience section to include more materials about yourself, plus your education and certifications. 
Resources:

Website – https://sabinegedeon.com
LinkedIn Profile – https://www.linkedin.com/in/sabinegedeon
NOW ENROLLING - She Leads Network


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LeadHership Reloaded invites you on a transformative journey that reshapes leadership beyond gender confines. Discover how every individual’s boundless potential defines leadership, challenging conventional narratives. It’s time to rewrite the story of leadership, and the journey starts with each turn of these transformative pages.

About Sabine

As an accomplished Author, Speaker, and Executive Career & Leadership Strategist, Sabine leverages nearly 20 years of experience to guide clients in both startups and Fortune 500 companies. She specializes in supporting women and emerging leaders during their seasons of transition, guiding them as they break through mental limits and grow in confidence, influence, and impact.


In her capacity as the CEO of Gedeon Enterprises, the visionary Founder of She Leads Network, and the host of the inspiring She Leads Now podcast, Sabine's message of growth and transformation is amplified through her published works, "LeadHership Reloaded" and "Transformed: The Journey to Becoming." Holding a Master's degree in Management and Organizational Leadership, Sabine is also certified as both a Life Coach and Leadership Consultant from ICF-accredited institutions.


Additional Resources

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